EVENT: Filming with Cinch at Tottenham Hotspur Football Club
Client: Cinch
Location: Tottenham Hotspur FC Training Ground, London
Date: 28th February 2023
Formula 1 and Tottenham Hotspur agree partnership that will include new indoor karting track below stadium.
On Tuesday 28th February 2023 we were at the Tottenham Hotspur Training Ground in London, where Cinch hired us to film some footage for International Women’s Day (Wednesday 29th February) with some members of Tottenham Hotspur Womens FC; Goalkeeper Becky Spencer, forward Rosella Ayane, defender Amy Turner and defender Asmita Ale. The Spurs mens team stars Son Heung-min, Ben Davies, Pape Matar Sarr & Fraser Forster are next to take it on. Who will come out on top with the fastest lap?
We were also there promoting the new under stadium electric karting track and to promote the new strategic partnership between Formula 1 and Tottenham Hotspur Football Club.
We we asked to create a scaled down Rockingham’s National Circuit, which is owned by Constellation Automotive Group (owners of Cinch and BCA), using one of our Scalextric tracks making sure to mirror every turn!
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Formula 1 and Tottenham Hotspur have agreed a 15-year strategic partnership that will include the production of the world’s first in-stadium electric karting track below the Premier League club’s stadium. The facility is due to open later this year with Formula 1 and Tottenham set to launch a new driver academy programme in view of identifying the next wave of F1 drivers.
Educational activities will be staged for schools to engage local youth in motorsport while introducing young people to potential careers in engineering and software development. The partnership will also focus on providing apprenticeship and career opportunities for local youth and to enhance diversity in the motorsport industry. Moreover, F1 and Tottenham will work together on sustainability initiatives as the former looks to fulfil its commitment to be net zero carbon by 2030 while Spurs seek to halve its greenhouse gas emissions by 2030 and become net zero by 2040.
Stefano Domenicali, President and CEO of Formula 1, who we recently met at the Formula 1 Christmas Party, said: “As we continue to grow our sport, partnering with world-renowned brands like Tottenham Hotspur allows us to take Formula 1 and motorsport to new and more diverse audiences. The karting experience will be a destination and place that families, friends, and aspiring drivers from all over the world will want to visit and enjoy, engaging new audiences and offering an accessible entry point to the world of motorsport. Our two brands have a shared vision to create life-changing career opportunities, promote diversity and inclusion, such as through the recently announced F1 Academy, and driving environmental sustainability – our innovative partnership will bring all of this to life.”
*** CLICK HERE for Scalextric hire and branding options for your event ***
